ROLE
Creative Strategy, Art Direction, Execution
TOOLS
Adobe XD, Photoshop, After Effects
Argent is a women's workwear brand that aims to upgrade the office dress code and help women dress like they mean business. My team's role was to develop a strategic approach for paid social and email flows. Our campaign goals centered around driving website traffic to attract potential new customers through the marketing funnel.
Email flows
Paid social ads
